My studio has the ideal answer to any question you may have about the creation of a new product:
- Is it feasible?
- What shape should it have?
- What materials are most suitable?
- Are the benefits worth the cost?
- Time to market?
Where does my expertise come from?
Well. It’s in the blood. My grandfather was a sculptor, and my father created extremely complex models in Swiss stone for foundries. He also worked on prototypes for turbines, automobiles and trains, pumps, machine tools and more.
I’ve plied my skills in virtually every industrial field over the last 41 years, creating an extensive variety of products. I started out as a modelist.
After ten years of designing with technigraph and working alongside top designers, I learned how to design equipment, how to create it and finally how to produce it.
Making use of my experience in aluminium and cast-iron models and castings, I extended my expertise into the field of lost wax casting, while building polyurethane molds and designing and manufacturing rigid single--piece products.
In 1985 I was the first to design and make dental chairs with co-molding of flexible and rigid imitation leather in a single solution, which became a standard for all manufacturers by eliminating the need for stitching, thus benefiting medical hygiene.
Also, in this field, I designed special nylon clips that eliminate the need for screws when upholstering furniture, thus improving not only its appearance but also its practicality by making it possible to detach parts in order to make them easier to clean.
I also worked in the field of blow-molding, injection-molding, thermo-forming and sheet metal. The complexity involved working in these interesting and stimulating sectors made the solution of their related problems all the more rewarding.
In 1990 I devoted myself entirely to 3D CAD modeling, which at that time heralded a revolution in the way we have now come to design and build equipment.
I discovered that by tracing curves and lines on the screen I was able to model on the surfaces that I rendered. I created new shapes and, in real time, I was able to rotate them, noting strengths and correcting weaknesses until I obtained the result I had set myself.
Going on in my studies, I realized that giving optimal shape to my creations meant improving my artistic skills, so I moved from Fibonacci to the golden section and from then on I’ve never looked back.
In 1995 I received recognition at the First Concurrent Engineering Award of the Milan Polytechnic for the design of a dental chair entirely designed using CAD.
When I design, I’m already thinking about how the object should be created, considering draft, thickness and reinforcement ribs, and creating it using the most reliable materials and mold-dividing lines.
Today 3D CAD is used by almost everyone.
Great strides have been made in software and hardware and everything is much easier than it was in 1990 but still, as in all ventures, it’s the person who uses them and how they’re used which make the difference.
Innovation has been the driving force throughout my working life. I have a 3D printer that I use to evaluate the physical object on a small scale. I find it mind-boggling that there are now 3D printers with new technology that can do the same thing 100 times faster. I’m fascinated by every technological innovation, from the simplest to the most complex.
To know how to design a product you need to:
- know your client. Creating a product that is aesthetically pleasing, but which does not correspond to your client's needs, could make it impossible to sell.
- know psychology so as to be able to understand the customer and thus avoid errors.
- follow the proportions set by the golden section to combine eye-catching harmony with a modern but durable style, paying particular attention to detail because the wrong value in a single fillet can destroy this harmony.
What are the sources of my inspiration? The nature which surrounds me, the wonderful city where I live, Bologna and, in general, the most beautiful country in the world: Italy, whose art, culture and natural beauty can’t help but stimulate my mind, enabling me to visualize the outline of each new project.